A Bestseller!

Featured in…

Articles:

• McKinsey & Company — Author Talks: Somebody Tell a Joke

• Reset Work — Book Briefing: 'Humor, Seriously' by Jennifer Aaker and Naomi Bagdonas

• The New York Times — How to Laugh at Work

• The Wall Street Journal — How to be Humorous- Not Offensive - at Work

• The Financial Times — #1 Recommended Business Book of the Month (October)

• NPR’s Planet Money — The Power of Humor

• Stanford Business Magazine — The Cost of Being Humorless

• Harvard Business Review — How to Be Funny at Work

• Inc — How to Be a Better Boss According to a Pair of Stanford Biz School Professors

• Fast Company — 5 science-backed ways to find happiness right now

• Fast Company — Humor is such an important leadership trait we teach it at Stanford Business School

• Forbes — The New Management Superpower is Humor. Seriously?

• Forbes — Two Middle Managers Walk Into A Bar...

• Thrive Global — Why Humor is a Secret Weapon in Life

• Good Morning America — Laughing, like exercising, meditating & having sex … at the same time

• Yahoo Finance — Want a promotion at work? Start laughing

• Next Big Idea Club — Humor, Seriously: Why humor is a secret weapon in business and life

• The Telegraph — How to avoid losing your sense of humor in the workplace

• The Guardian — You’ve got to laugh: why a sense of humor helps in dark times

• The Times — How to be hilarious: can anyone learn to be funny?

• The Times — Work triggers our sense of humor failure

• Fortune — Smile! Humor may be what’s missing at work

Podcasts:

• The Prof G Show with Scott Galloway — Leading with Humor

• Hidden Brain — Humor Us

• NPR Planet Money Podcast — The Power of Humor

• HBR Idea Cast — How Many Managers Does It Take to Change a Lightbulb?

• The Psychology Podcast — How Humor Can Save The World

• Second City Works Podcast — Humor, Seriously

• Guy Kawasaki’s Remarkable People — Jennifer Aaker and Naomi Bagdonas

• Disrupt Yourself Podcast — Jennifer Aaker & Naomi Bagdonas: Humor, Seriously

• Skimm’d from the Couch — Dr. Jennifer Aaker and Naomi Bagdonas

• Teach Me Something New with Brit Morin — How to be Funnier with Jennifer Aaker and Naomi Bagdonas

• The David Bach Show — Humor, Seriously

• The Chris Yeh Podcast — Humor, Seriously with Jennifer Aaker

• FranklinCovey On Leadership with Scott Miller — Jennifer Aaker & Naomi Bagdonas

• Something You Should Know Podcast — The Power and Benefits of Humor & How to Fight Better with Your Partner

• How I Work Podcast — How to bring more comedy into your next stand-up meeting, with Naomi Bagdonas

• This Working Life — Harnessing humor as a superpower at work

• KQED — Laughing All the Way to the Boardroom

• Think Fast, Talk Fast Podcast — Make ‘Em Laugh

• Deliciously Ella — How laughter can be the best medicine

• Bookomi — Why humor is a superpower at work

• Zestology — 2020 has not been funny